In the session "Time To Think Seriously About Mobile Paid Search?," the speakers focused on mobile paid search opportunities and strategies for search marketers.
Coverage of SMX Advanced continues at Murdok Videos. Stay with Murdok for more updates and videos from the event this week.
Newspapers Best Opportunity Is Online
As the newspaper industry continues to struggle its best opportunity is online, according to a new annual survey by the Center for the Digital Future at USC’s Annenberg School for Communication.
The survey found that Internet users read online newspapers for 53 minutes per week, the highest level seen so far. In contrast, Internet users in 2007 spent 41 minutes per week.
The survey also found that 22 percent of Internet users stopped their subscriptions to a printed newspaper or magazine because they could access the same content online.
Window of Opportunity Closing for Paid Posts
I’ve tested out the ReviewMe service previously, but after they opened their campaign marketplace I’ve been tempted to try them again and run a few campaigns – especially after Shoemoney’s recommendation and decent quality of some of the paid for reviews.
The Easiest Blog Marketing Opportunity Ever
Photography has been a passion of mine for a very long time. When I was younger, I had considered having a career as a photojournalist, but over time that slowly morphed into just a passionate hobby.
The Analytics Opportunity
Final interesting article in DM Review this month – Dealing with Data: Data Analytics: A Huge Opportunity by Shari Rogalski. She does a nice job of summarizing the research and makes some good points. A couple of things I wanted to highlight:
* You must move to a predictive mindset, not an analyze-the-past mindset. Check out my predictive analytics FAQ if you are not sure what this means
Entrepreneurial Growth Opportunity
Only 13% of owners and managers read blogs relating to their business and fewer than one in ten maintain blogs for their business (7%).
Certification: Be Ready For Your Opportunity
I was reading The Big Moo: Stop Trying To Be Perfect and Start Being Remarkable this morning, and I’d recommend a copy of this to anyone who wants to improve their career and their future. And that’s all of us, right?
Microsofts Opportunity After Robert Scoble
Some of the blogosphere commentary following Robert Scoble’s news that he is leaving Microsoft to join Podtech in July is on who will be the next Scoble at Microsoft.
Blog Editors: An Opportunity Awaits
Where do I even begin? asks Lee in a rant that I suspect will resonate with many bloggers who use offline blog editing software.
Can You Hear the Opportunity?
As a continually evolving online marketplace continues to do just that, marketers are always looking for the next big thing. Those untapped markets that can help take them and their clients to the next level.