But Is It Search?
Yahoo, unsurprisingly, is taking steps towards being a banner ad-serving company via its network of content publisher partners. Google recently…
Part of the
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Tag: online advertising
How the Most Highly Visited Blogs Earn Money
Yesterday I spent the afternoon wading through some of the most highly visited blogs going around at ...
How Click Fraud Impacts Honest Publishers
Click Fraud is a growing problem for Adsense and other Pay Per Click (PPC) advertising programs. The challenge that Google…
New Enhanced Version of Google Advertising Professionals Program
The early version of the Google Advertising Professionals program was a start towards recognizing third party consultants, but it was…
Is Tagvertising Toast?
Kevin Ryan says tagvertising is bunk... "But to my mind tagvertising has about as much chance of providing value to…
A Look At Search Engine Click Fraud
I'm not sure how much steam is left in the click fraud story, but it continues to be the hottest…
Click Fraud Exposed
Click Fraud Unveiled: What the Industry Won’t Tell You Joe Holcomb, Senior Vice President of Marketing at BlowSearch, recently posted an…
Location Still Matters With Internet PR
An article today reminded me that your location is still very important in getting press coverage.
Choice Media’s PPC Service
Choice Media, one of the largest healthcare information networks on the Internet, has launched a Pay-Per-Click service for advertisers called…
Blogs Force PR Pros to Put Their Journalist Hats On
There's a fascinating article on PR and blogging in today's Globe and Mail. In the piece, Richard Edelman comments extensively…
