Revenue and profits rose for Google in their first quarter, earning net income of $1 billion on $3.66 billion in revenue.
Using Numbers for Effective Presentations
My friend Darcy at Fair Isaac Corporation shared a fascinating tip with me for making more effective presentations. This is something I had never really thought about. He says that publishers have long been aware of the power of numbers in grabbing people’s attention. Think about titles of popular books such as "1,000 Places To See Before You Die" and "The 7 Habits of Highly Effective People."
Television does it with their countdown shows and websites do it with lists: "AFI’s 100 Greatest American Movies" or "VH1’s 100 Greatest Kid Stars."
Women Have The Numbers Online
Women now comprise the majority of the U.S. Internet population. eMarketer estimates there will be 97.2 million female Internet users ages 3 and older in 2007 and will account for 51.7 percent of the total online population.
By 2011, 109.7 million U.S. females will be online, accounting for 51.9 percent of the total online population.
Google Reader To Report Subscriber Numbers
Publishers asked for it, and the Google Reader team listened. Engineer Justin Haugh announced earlier today that the company’s crawler now “reports the number of Google users subscribed to the feed.”
Why We Can’t Trust Click Fraud Numbers
Back in December, I caused a little bit of a ruckus when I posted information from Google that suggested click fraud rates were a fraction of a percent.
Crunching Numbers Doesnt Interest Podcasters
“This is really the holy grail,” said Patrice Curtis, of Curtis Research Group to a nearly empty room at the Podcast Metrics session of the Podcast and Portable Media Expo. “Everyone should be in this room.” Maybe everyone was at the Turning Passion Into Profits, or Marketing’s New Change-Agent.
Red Hat Falls On Sharp Numbers
A disappointing second quarter for the Linux distributor met with fierce retribution from shareholders in trading.
Determining Link Numbers, Made Easy
Link numbers, which quantify how many links lead to a given site, are useful things. Want to find the best way to calculate link numbers? Rand Fishkin, the owner and operator of SEOmoz, has compiled a list of search engines, and comments on how well (or how poorly) each of them does at that task. The CliffsNotes: Yahoo wins.
In Paid Search, Numbers Are Everything
The following statement will likely send my seventh grade math teacher reeling: I love numbers and everything about them.
TV Execs: Online Vid Numbers Insignificant
This morning I attended a panel hosted by AdAge called The Upfront Conversation.