Nielsen: Yahoo Video Jumps To Near-Lead
It's not April Fools' Day, and some sort of mathematical miscalculation doesn't seem to have occurred. Instead, surprising as the…
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Tag: nielsen
Nielsen Puts Google Down In September Search Rankings
According to Nielsen Online, nothing earth-shattering happened in terms of search rankings between August and September; Google didn't finally corner…
Nielsen’s TV Panel To Measure Online Video
Nielsen said it plans to "introduce measurement of TV viewing on the PC screen in our TV panel by the…
Nielsen: Google Search Share…Dropped?
The December 2007 figures from Nielsen//NetRatings show the US search market share for Google declined from the previous month.
Nielsen To Track HBO VOD Service
HBO has tapped Nielsen to measure the cable networks ratings for its video on demand programming. HBO is the first…
A Recap of Ideas from Nielsen’s CGM Summit 2007
I spent the day today at the Nielsen CGM Summit in NY listening to some panels and presentations from Nielsen…
Nielsen to Provide Google TV Ad Demographics
Google has partnered with the Nielsen Company to help the search engine better understand the demographics of those who view…
Google Asks Nielsen To Rate TV Ads
Google has taken another step toward wiping Madison Avenue's influence off the television industry by partnering with Nielsen for ratings…
Gord Interviews Jakob Nielsen
I recently had the opportunity to talk to Jakob Nielsen for a series I'm doing for Search Engine Land about…
Nielsen Saying No To Page View Metrics
Nielsen//NetRatings plans to bid adieu to page views, a long-time site metric that has been made obsolete by online video…
