Who of us hasn’t written advertising copy that we thought was great only to find out it flopped big time? Why? When you wrote it, it seemed very persuasive. You included lots of benefits and even gave a money back guarantee. It got YOU up and moving so why did your customers turn their heads?
The Problems with Motivational Psycho-Babble Sales Training
It has been said before that one of the great ways of learning about anything is to teach it.
10 Motivational Triggers That Make People Buy
Explore the 10 universal desires that shape human choices, from wealth accumulation and seeking love to pursuing health and knowledge.