For science fiction geeks everywhere, this may be the boon you’ve been waiting for. The BBC announced they will offer episodes of “Dr. Who” and Red Dwarf” for cell phones, thinking the geeks are early adopters.
Qualcomm Buys Elata for Mobile Content Delivery
Qualcomm announced that it has acquired mobile content delivery software provider Elata for $57 million in cash. Elata is based in the United Kingdom.
AOL Posts Mobile Portal Online
The online services provider announced the launch of AOLMobile.com, and extended its AOL.com portal to WAP 2.0 browsers.
I Want My MTV Mobile Messaging Platform
I want my I want my I want my MTV mobile messaging platform. Somehow it just doesn’t have the same ring as the slogan of my youth but then again, it’s not my youth anymore is it. As recent studies show, this generation of youth likes the instant messaging phenom and MTV plans on utilizing it.
Yahoo Search in Two New Venues – Mobile and In-Flight
Yahoo Search made two important announcements this week, both of which involve exclusive rights to provide search results in interesting venues.
What is Mobile Marketing?
Mobile Marketing is the use of the mobile medium as a communications and entertainment channel between a brand and an end-user.
The Changing Venues of Search – Search Going Mobile
For the past few years I have been writing about the immense changes happening in search marketing. These changes are driven by a number of factors but the two that make the biggest difference are technological advances and user adoption.
Youth Get Keys To Driving Mobile Market
A research firm waves the “skew younger” flag for marketers everywhere; what might follow “Blair Witch” and “Cry Wolf.”
NYC Sues Sprint, Nextel, T-Mobile Over Ads
“You can’t promise a great deal in the headline and hide the true costs in the fine print,” said DCA Acting Commissioner Jonathan Mintz in a statement.
AOL Puts Mobile Promotion In Crossfire
The Internet services company will tie in its AIM client to a scavenger hunt based on forthcoming movie Cry Wolf.