Miller Brewing has named Publicis-owned Digitas to head its digital marketing business. Digitas will be developing interactive programs across Miller’s entire brand portfolio. Agency.com handled most of Miller’s previous digital work
Miller Beer And Viral Marketing
Miller Beer launched a new game from their website promoting their Miller Lite label. The game site has been up since Monday and has had a fair amount of success. This works in conjunction with their new “Beer Runner” ad campaign.
Times Reporter Miller Jailed
Judith Miller gets incarcerated for a story she never wrote about the disclosure of CIA employee Valerie Plame’s identity to the media.