The Middleman may never be terminated, but he is cruisin’ for a bruisin’ in the digital age. The latest assault will come, surprisingly, from China, as the government unveils plans to produce a 3D virtual world that allows consumers to order directly from the manufacturer.
The Efficient Middleman
SEM clients who deal directly with the search engines expose themselves to greater inefficiencies than those who hire agencies.
Financial Middleman for Small Business
Small online businesses are mostly represented by home-based entrepreneurs. In this regard any payment scheme or system should meet at least two criterions: