SEW Live – Measuring Social Media
The saying “all publicity is good publicity,” has, I think, been pretty much dismissed by now. But to what degree,…
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The saying “all publicity is good publicity,” has, I think, been pretty much dismissed by now. But to what degree,…
Last month, comScore changed from measuring page views to their new “visits” metric, designed to better measure visitor engagement. Or,…
Loren Baker at Search Engine Journal has written a post on measuring the value of directory links.
I recently read Avinash Kaushik's post Excellent Analytics Tip #8: Measure the Real Conversion Rate & "Opportunity Pie". I like…
The announcement of the launch of MobileWeb Metrix from comScore and telecom consumer research firm Telephia revealed a few websites,…
Among the toughest tasks that marketers face daily is tracking what is being said about their company or its brands…
Among the toughest tasks that marketers face daily is tracking what is being said about their company or its brands…
This is Part IX in an (epic) Series on Functional Web Analytics.
Part VIII of a Series on Functionalism and Web Analytics - (You may want to visit http://www.semphonic.com/resources/whitepapers.asp and download the…
Are you Measuring Visitor Engagement and Behavior?