Tag: mastering

Mastering Getting And Using Testimonials

Perhaps no single element can perk up the response rate on a web page more than hard-hitting, credible testimonials. They work because somebody other than the seller is telling prospects how great, and useful the product is. It’s natural for you to say how beneficial your product is – having someone else do this is much more convincing! If you are not using testimonials in your web copy you should start today.

Mastering Narrow Marketing-Mindedness

Without question, people are getting more and more tired if not annoyed of searching through mountains of irrelevant search results. Today. we are bombarded with so much information that the Internet, which is supposed to simplify our lives, is doing the converse. On the other hand, niche-based portals (i.e., vertical portals or “vortals”) promise to save the day.

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