Web Content Case Study … And How A Unique, “Client Centric” Focus Sets One Melbourne Real Estate Agency Apart!
We recently "re-engineered the content and design of a website for Gardner+Lang ( www.gal.com.au ), a leading commercial real estate…
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Tag: Marketing
Jobs in Advertising aren’t All in the Ad Agencies… Some are at Home!
Question: What grows even as the economy and businesses' budgets shrink? Answer: Businesses' need for creative, effective, and economical advertising.
Speaking of Success
In the quest to attract customers and make more sales, the temptation is to focus on the Internet. It's easy…
Make Your Identity Available
Knowing The Importance of Corporate Identity Take a look at big names in the computer industry like Microsoft, Dell, or…
Lighting a Fire Under Your Marketing Materials!
In our changing economy it is more important than ever for a business to find cost-effective methods for increasing sales,…
The Psychology of Color in Marketing
What colors have you chosen for your marketing materials? What were your reasons for making that particular choice? Was it…
Copywriting That Sells
The first thing I learned after writing my first copy was - it all boils down to how much your…
10 Hypnotic Persuaders That Sell Like Crazy!
1. Most people want to win over others. Tell your prospects how their family or friends will admire them if…
The Psychology of Color in Marketing Materials
Market researchers have had a field day identifying the colors and the likely effect they have upon us. However, the…
10 Heart-Stopping Ways To Intensify Your Sales!
1. Create benefit intensifiers for your list of ad copy benefits. Example, The Benefit: "Save More Time", The Benefit's Intensifier:…
