Profitable Target Marketing: 6 Lessons from Major League Baseaball
Does your business struggle with profitable online marketing? If so, you are not alone. Attracting the right customers to a…
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Tag: Marketing
What You Need To Know To Assure Success In Promotions
Marketing a business can be a huge challenge. However, if you have systems in place, you are consistent in implementing…
Industry Pro Interview: Branding – Turning Your Customers Into Evangelists
When you say the word "branding", most people think USP (unique selling proposition). However a USP is far from the…
Positioning For Profits!
Last Friday, I was spending one last day of freedom with a dear friend who was expecting to have her…
Who Do You Listen To?
It happened again--one of my students wrote to say he was struggling. He wasn't struggling with his site, neither was…
So What?!
When writing advertising copy, asking this question is essential. Why? Because your customer is going to ask it over and…
Headlines – The Life or Death of Your Advertising
I'll bet that headline got your attention! That's the whole point of headlines to get the attention of your reader…
How To Write Motivational Copy That Sells
Who of us hasn't written advertising copy that we thought was great only to find out it flopped big time?…
Industry Pro Interview: Insider Secrets To Building Your PR Campaign
Todd Brabender of Spread The News Public Relations was kind enough to answer some burning questions most small business owners…
Advertising Mistakes: How to avoid them
Advertising isn't hard to do. You prepare an advertisement or write a classified ad to sell your product or generate…
