The Integration of Search & Display Marketing
Yahoo! and comScore released the results of a joint research project, entitled "Close the Loop: Understanding Search and Display Synergy,"…
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Tag: Marketing
Second Life and Internet Marketing
From a marketing perspective I am constantly looking at Internet trends and developments - to see what works and what…
Personalization in Email Marketing
Marketing by email has grown into a science! No longer can we just throw a hastily written email to our…
Changes for Yahoo Search Marketing Bidding
This change has been forthcoming for some time now.
New Search Engine Marketing Certification Choices
As demand increases for skilled workers in the search engine optimization and search engine marketing industries, more educational options have…
Advice for Search Marketing Firms
Back in September, I posted the Top 10 Mistakes Search Marketing Firms Make.
Lawrence Coburn On Marketing With Widgets
I first met Lawrence Coburn when we presented together on a Public Relations panel during a WebmasterWorld Pubcon conference in…
Marketing and the Right Person Myth
Marketing requires much more than just wishful thinking. While that statement might sound like the obvious, upon reflection, it's a…
Top Email Marketing Strategies For B2B Marketers
For B2B marketers e-mail marketing is one of the most successful tools for generating great results at the quickest possible…
Marketing Borat
The three best paragraphs I've read today, from the Lefsetz Letter, regarding the marketing of the Borat movie:
