Creating a web site without developing a web site marketing plan is the same as planning for failure. A web site marketing plan is essential not only just to survive but to continue to thrive and expand your business. You should spend 80% of your time marketing your web site. It’s the life blood of your online business. When to create your web site marketing plan. Most of us probably create a web site first before we plan to market it. However just like a business plan, you should prepare your marketing strategy ahead of time.
How to create your web site marketing plan
Creating a web site without developing a web site marketing plan is the same as planning for failure. A web site marketing plan is essential not only just to survive but to continue to thrive and expand your business. You should spend 80% of your time marketing your web site. It’s the life blood of your online business.
7 Online Marketing Tips I Wish I Had Known 6 Months Ago
1. The importance of a schedule and staying focused. Keeping on task:
Schedule promotions Plan and make a task schedule for project ideas. Schedule purchases — (don’t buy on impulse, the offer will still be there in a day or so!) Schedule time — (remember to schedule time for family members as well :o) Schedule breaks from the computer — (not just physical breaks, take your mind off your business and have some fun – you’ll be more fresh and productive when you go back to work!)
Share Marketing Costs, Boost Profits
The challenges of the small business owner are well documented. They must battle for market share against larger competitors, run all aspects of their business, and even pay higher rates for advertising and other marketing related expenses. Small businesses generally do not qualify for volume discounts when it comes to buying advertising space or marketing materials, and thus they end up paying higher rates for the same ad space or marketing materials purchased by their corporate counterparts.
Simple Daily Marketing Plan
Are you looking for some simple ways to market your eBook, eZine or Website? Sometimes we are so focused on searching the Internet for the latest marketing schemes that we omit those simple ones that are in our face. Here’s a list of common ones you can incorporate into your daily marketing plan.
Article Marketing: An Exclusive Interview With Michael Southon
Are you searching for a free dynamic traffic and sales building technique? Well, the crucially important benefits of writing articles make it a strategy that’s difficult to top.
And when you think of writing articles, it’s likely the name, Michael Southon, pops into mind. Michael is simply one of the web’s most published and successful article writers. He’s been reprinted literally tens of thousands of times and his articles can be found on over a staggering 8000 web sites.
How To Unleash Your Own Viral Marketing Campaign
One of the e-marketing topics least written about is viral marketing. Yet it is one of the most successful e-marketing methods used today!
In this article, I will discuss the various forms of viral marketing (VM) being used online. I will also provide examples of each form of VM and how you can use it.
Permission E-Mail Marketing
We all hate e-mail spam, right? I even have the coolest software program that will help you combat spam and actually bounces the spam e-mail straight back to the user. (http://www.mailwasher.net)
However, one thing that we often fail to admit (except in private) is the importance of permission e-mail marketing, where the members of your mailing list have given you permission to contact them, or where they’re past customers of yours. Obviously, these e-mail lists are always opt-out, so if someone chooses not to continue receiving information from you, they can easily get removed from the list.
A Cost Effective Way to Advertise Online . . . Permission E-Mail Marketing
We all hate e-mail spam, right? I even have the coolest software program that will help you combat spam and actually bounces the spam e-mail straight back to the user. (http://www.mailwasher.net)
Win-Stay, Lose-Shift; A Marketing Strategy That Works
When you’re in marketing, you often have to explain to a disgruntled CEO why you want to abandon your original year’s plan and move on to something else. You may even have been asked, as I have, “If I hire you can you stick with a plan that you make all year?” the unspoken inference being — or will you be “flighty” like all the rest of my marketing people, expletive deleted.
Well here’s a paradigm for why we do what we do in marketing that can solidify your strategies, and perhaps be used to explain them to significant others.