You know, I try to visit the top webmaster forums at least once a week to see what’s cooking in the industry. These forums are normally real hub of information, with some of the best brains in the business engaged in free exchange about all matters related to running a website.
Internet Marketing: Do the Math, You May be Surprised!
There are several types of media to consider when mapping out an Internet marketing campaign. Some of the more popular candidates include pay-per-click (PPC) listings, PPC banners, banners based upon impressions, e-mail, search engine positioning, and link exchanges. Choosing between the different alternatives can be a daunting task. Regardless of which media you are considering, it pays to sit down with a calculator and do the math – and you may be surprised!
Marketing to Seniors on the Net – The Biggest Surprise of My Life!
I’ve been active in Internet marketing since 1996, including working with several businesses that acquire customers solely over the Web. Not long ago, while assisting a client who markets specifically to seniors, I had the biggest surprise of my life!
Five Ideas for Unique (and Cheap) Marketing
Home-based businesses generally lack the large marketing budgets of bigger companies, but a smaller budget doesn’t have to stop you from engaging in clever and effective campaigns.
What the Home Shopping Networks Can Teach Us About Online Marketing
Who would have thought that a TV network dedicated to selling products on a cable network could become a success?
How to MROI (Maximize Return on Investment) in Your Marketing
MROI means Maximizing Return on Investment. How do you do this in marketing? Track, measure, analyze, strategize. Get the data and massage it when you plan your marketing strategy. Here are some questions you should be able to answer.
Your Marketing Mantra
There’s a 15-word marketing mantra that’s covered in Marketing 101, that you need to know. It’s: By the time you’re sick of it, the public is just beginning to get it.
Marketing Advice – An Interview With Sopan Greene
Sopan Greene, M.A. has studied and actively worked with personal development, leadership development, marketing and metaphysics for over 20 years. His web site is: http://www.NetMarketingMastery.com
The Golden Rule of Marketing
As a current small business owner and corporate marketing manager, I have seen marketing from both sides of the fence. The big corporations tend to rely on their buying power and large advertising budgets to convince their potential customers to buy their products, while small business owners tend to be more crafty with their modest marketing budgets, looking for unique opportunities here and there that will enhance their sales efforts. There is one rule, however, that is applicable to both the big guys and the little guys. I call it the Golden Rule of Marketing, and here it is:
How Do You Score on the Marketing Emotional Intelligence Test, i.e., Are You Marketing APPROPRIATELY to Who’s REALLY on the Int
Remember that email rounding the Internet recently: “If we could shrink the Earth’s population to a village of 100 people, this is what it would look like: There would be 57 Asians, 21 Europeans, 14 North and South Americans, and 8 Africans. Seventy people would be non-white; 30 white. Seventy would be non-Christian; 30 Christian ….”