Consumer Goods Keyword Prices on the Increase
Nowhere is the dynamic crossfire of the search engine market better revealed than in the volatile fluctuations of the costs…
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Tag: Marketing Trends
Pay-Per-Call Advertising: Is It The Next Big Thing?
Is a phone call better than a click? Pretty soon advertisers will be able to make the final call on…
Is Tell-A-Friend Marketing Still Viable?
Word-of-mouth popularity, properly referred to as viral marketing, is one of the more effective ways of promoting a business, thought,…
Why Insight and Flexibility are More Important Than Perseverance in Marketing
Marketing successfully requires not only insight into how a product or service can be successfully marketed but also flexibility into…
Stop Marketing NOW!
I bet that title caught your eye. Is it something you have felt while staring at your computer screen at…
Has The Definition of Marketing Changed?
With the continued proliferation of the Internet, the meaning of the word "marketing" also seems to proliferate. Cyberspace has opened…
Really Simple Syndication (RSS)
As I was redesigning our website a few months ago, I wanted to include the most current news stories on…
Don’t Underestimate Search Advertising
During this week's Search Engine Strategies conference it was stated that search engine marketers currently make up 22% of the…
Marketing Outsourcing: What You Need to Know
A comprehensive guide to understanding the rise of marketing outsourcing, its benefits, challenges, and best practices.
The Future of Paid Search Advertising
The future is looking bright for the paid search advertising industry.
