Writing Short Info Reports
People want information, they want it quick, frequently in short form, and straight to the point. Its no wonder that…
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Tag: Marketing strategy
Combine Your Yellow Page Ad and Web Site for Maximum Profits
A Yellow Page Ad isn't Enough Any More
Segmenting Your Target Audience Through Your Copywriting
Ask any copywriter what the first commandment of copywriting is and they'll quickly tell you "Know Thy Target Audience." In…
Why Most Marketing Videos Dont Work
Every now and then I will meet someone who has commissioned a marketing video that did not work for their…
Success Stories: $1 Million His First Year
Here's a success story for you: Launch a site in January, be making $120,000 per month by May.
Why Your Ad Failed
So you spent good money on an ad, put it in a magazine or newspaper, and waited patiently for phone…
Are Your Marketing Dollars Being Spent on the Right People?
When it comes to bringing in new clients, the biggest mistake I see people make over and over again is…
Internet Affiliate Marketing 101 – It’s All About Relationships
So you've found the perfect affiliate program, you've signed up and they gave you a website....now what? "They" say that…
Easy Ways To Suck Prospects Into Your Sales Letter And Keep Them Reading!
If you want your sales letters to hold your prospect's attention like a car accident ... if you want readers…
10 Mistakes That Reduce Profitability
In my professional experience as a sales and marketing coach/consultant, I've had the opportunity to work with a number of…
