Rick Bruner, President of Executive Summary Consulting spoke at a session titled Blogs: A Powerful Tool for Gathering Market Intelligence. The session was part of the DMA/AIM net.marketing conference and exhibition, which focused on advances in interactive marketing.
Organic Listings Forum
Live at Search Engine Strategies. I just went to the Organic Listings Forum, where we asked questions and discussed techniques related to “organic” search engine listings. The session opened with an audience member asking the heated question: Is Google ranking sites higher that purchase Adwords? This kicked the session into a heated debate, with a panel of experts providing answers.
Free Listings With New PPCs
We all know that pay-per-click (PPC) search engines are a cost-effective way to reach targeted customers. You select the search terms that are relevant to your site, and choose how much to pay when customers click on your listings. The higher you bid, the higher your site appears in the search results.