Matt Cutts authored the first article for Google’s Newsletter for Librarians, where he answered the question “How does Google decide what result goes at the top of the list?” and provided exercises for students to do to help them understand ranking.
Small Business Debt Collection Letter Writing
Writing a debt collection letter is one of the most important skills of any small business owner. Do you have what it takes to get the money you’ve earned?
Creating a Powerful Sales Letter using Four Main Ingredients
Everybody wants to make more money… In fact, most people would like to hit upon something that makes them fabulously rich! And seemingly, one of the easiest roads to the fulfillment of these dreams of wealth is writing effective Sales Letters and using them correctly.
It’s A Blog, Not A Sales Letter
The recent spurt of interest in blogging has begun to ignite the hope that people can make a full-time income from blogging.
The Not-So-Effective Cover Letter
Here’s a newsflash: Cover letters work, plain and simple. This is why I’m intrigued by the fact that a) jobseekers rarely submit them and b) hiring managers seldom read them. As a result, I started asking questions. Specifically, “What’s your problem with cover letters?” Here’s what I found out.
Easy Ways To Suck Prospects Into Your Sales Letter And Keep Them Reading!
If you want your sales letters to hold your prospect’s attention like a car accident … if you want readers to stick inside your ads like flies stuck in a glob of glue… then keep reading because I’m going to reveal the secret for creating your own “stick like glue” sales letters and ads.
4 Softly-Whispered Secrets to Write A Solution-Savvy Sales Letter to Turn Prospective Clients into Paying Clients
Too many sales letters are shaped into paper airplanes and flown into trash cans because freelancers write sales letters that sell their services. These freelancers have never listened to the quietly- whispered secret that says their sales letters should sell solutions, not services, to yield the best results.
Booble Responds To Google: Read Letter
Booble has now responded to Google’s request that Booble.com be handed over to Google. Here is a copy of their letter to Google which was sent earlier today:
7 Common Sales Letter Mistakes That Kill Sales Every Time!
It just takes one little mistake within your sales letter to instantly “turn off” prospects. So, how many of these mistakes are you currently making in your sales letter that are stealing profits from you?
The World’s Greatest Sales Letter
It all started innocently enough.
One day I got one of those marketing letters in my email box. You know, the one where you send 5 dollars to each person on the list and then everybody’s supposed to send money back to you. I’d never even given any of those kinds of emails a second look before, but this one got my attention.