Marketing or Selling — Which is more important?
A question I often get from clients and students goes something like this: "I've been collecting marketing ideas... and I…
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Tag: lead-conversion
Removing Obstacles to Sales
During the summer Olympics I watched the men's and women's hurdles. I'm always impressed by these athletes' ability to run…
10 Sales Tips for Small Business Owners
Running a business is easy compared to the act of selling. As a small business owner you started your business…
Converting Web Site Home Buyers to First Contacts
According the National Association of Realtors(R) ("NAR") surveys completed between 1999 and 2003, 66 percent of all home buyers stick…
Bridging the Chasm from Lead to Loyal Customer : A Step by Step Guide for Developing Awareness, Building Credibility and Acquiri
Have you ever watched a documentary about climbing Mount Everest? If so, you will undoubtedly remember one specific segment of…
Online Sales Close Secrets
One of the biggest problems in any type of sale is the close. With one-on-one salesmen, getting them to ask…
How to Convert More Of Your Prospects Into Customers
An obvious way to increase sales is to attract more prospects to your business. But it's easier and less expensive…
