Are You in for a Safe Landing? – PPC Landing Pages
You've paid for your ticket and your ads are up on Google AdWords and Yahoo's Overture, but have you set…
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You've paid for your ticket and your ads are up on Google AdWords and Yahoo's Overture, but have you set…
According to the so-called experts, a decent conversion ratio is right around one percent. In other words, one out of…
One secret to a site that sells: Look at your site from your customer's perspective. Another secret: Watch out for…
Michael Grover is the Director of Marketing for CMP Media. He gave a pithy presentation on ad landing pages, and…
In the never ending search engine promotion battle, one of the most frequent questions asked by site owners is "why…
The purpose of your marketing is to attract prospects and help them make a series of decisions that lead them…
There are several ways to ensure that your adverts are responsive let me outline my top ten response boosting techniques:
This is a copy of an email I recently sent to a customer of mine. The customer's website had been…
Your web site is like a fight of stairs into your business. Once you've got prospects to your home page…
Most web designers build their websites with little consideration for developing free search engine traffic. Designers naturally assume that everyone…