Keyword Placement in Title Tag Case Study
According to search ranking factors done by SEOmoz, your keyword in your title tag is the upmost importance, but the…
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Tag: keyword
Price Of Competitor Keyword Data: One Subpoena
A revived squabble between two recreational flooring companies has resulted in Google being subpoenaed for some of its keyword purchase…
Competitor Keyword Suits Not Doing Well
Those bringing lawsuits claiming that bidding on competitor trademark keywords is a form of infringement aren't doing well in court.…
Keyword Report: Indiana Has a Beach?
Searches for beach information have spiked, according to Yahoo, just in time for the start of summer. Searchers are even…
Long Tail Keyword Research
Not long ago I blogged about Crazy Egg Website Conversion Tests, which I thought was a pretty neat little tool.…
Judging Keyword Competition
No I am not talking about the infamous Google Page Rank meter. I am talking about the newer search volume…
SEW Live – Keyword Advice From the Pros
There's a lot of minutiae in managing a keyword campaign. It doesn't seem to be merely an exercise to test…
Yahoo Keyword Inventory Tool on Life Support
If you’re a fan of the YSM Keyword Selector Tool (aka Overture Inventory Tool), I have good news and bad…
Yahoo Looks Into Keyword Effectiveness
Yahoo Search Marketing has been working with one of its travel advertisers, Pleasant Holidays, on an analysis of multi-channel keyword…
Google AdWords Broad Keyword Matching
Google AdWords provides four keyword matching choices, “broad”, “phrase”, “exact” and “negative”.
