Update: Add finding lost people to the list.
Has SEO Jumped The Shark?
All the factors that contribute to a high search ranking have been the object of much research, debate, speculation and reporting over the past few years. With the amount of data that has become available over that time, however, have we reached the saturation point of SEO knowledge?
My Minimum AdWords Bids Jumped to $10 per Click
Dear Kalena…
First – I have been a constant visitor to your blog and thanks for all the useful insights you share. Coming to my issue – we do PPC advertisements on Google. Our campaigns have been running fine for 2-3 years. Suddenly last week Google dropped 2 of our important keywords saying the ‘quality’ is not good and we have to increase our minimum bids to $10 per click to get it back.