Most companies ask themselves this question: “How much will this advertising cost us?” when they should actually be asking themselves this: “How much will it cost not to do this advertising?”
Organize Your Business and It Will Take Care of Itself
Describe the top of your desk. No, not what’s on it. The desktop itself. What do you mean you can’t see it?
The Pattern Repeats Itself in Your Business Unless You Get Conscious
Litigious words such as “mobbing” and “bullying” partiallydescribe what would be called a “dysfunctional workplace” in psychological terms, “hell” to the people involved who want nevertheless to do good work, “damaging” to a business’ reputation and ability to attract the best and retain them, “detrimental to the bottom line” by the astute CEO, and “long-lasting” to those who understand human behavior.
Is Your Web Site Paying for Itself?
Once your web site has been up for at least a year, you may start wondering if it’s worth supporting for the following year. The equation is rather simple: Is your web site adding more value to your business than it costs to operate? Read on to learn about some of the factors that will help you figure this out.