Google has introduced an iGoogle gadget for Insights for Search. It displays the top rising searches and top related searches on your Google home page. Users can change the settings to show results for a specific location, keyword, category, or source.
Google Insights for Search Gets 3 New Features
Google has launched a few new features for Insights for Search, which should make the tool even more useful to marketers than it already was. If you are unfamiliar with the tool, it was launched last summer, and it helps marketers find trends in search so they can be applied to your own marketing campaigns. It was discussed fairly extensively here.
Second Life insights
One of the earliest adopters of Second Life in the PR community was the Text 100 agency who established their virtual presence three months ago.
Leveraging CRM Insights to Improve Demand Generation Effectiveness
Nearly 30 years have passed since Ted Leavitt, a noted Harvard Business School professor, extolled the virtues of focusing on customers as fundamental to building and growing profitable businesses in his book, The Marketing Imagination.
Insights Into Blogs, Wikis, RSS and Podcasts
If you’re an IABC member, the May edition of CW Bulletin is a must-read for getting some excellent insight into all the primary new communication technologies …
Insights Into The World Of Start-Ups
Insights into the world of start-ups from Michael Moritz, a partner at Sequioa Capital, one of the most successful venture capital firms in the world.
Insights on GM Executive Blog
If you’ve been wondering who was behind The GM Fastlane Blog, General Motors’ step into the public blogosphere by executive blogger Vice Chairman Bob Lutz.
Gaining Financial Insights with the ROCE Tree Part 2
Structure of the ROCE tree
This type of analysis is called a ROCE Tree as it is often represented in the shape of a tree:
Gaining Financial Insights with the ROCE Tree Part 1
Few professionals in competitive intelligence have attended a formal financial analysis course: yet, analyzing a company’s financial statement is often part of the job. The following framework should be part of your portfolio of tools. It is geared toward those who understand financial terms, but do not know how to pull together financial ratios to “tell the story.” We at Competia particularly like this tool for the following reasons:
Crawler Insights From Google and Yahoo!
My favorite sessions at the SES conference were those where Google and Yahoo appeared on the same panels. You could almost always count on some crackling tension between the two search giants.
The “Meet The Crawlers” session was no exception.