Tag: innovative

8 Innovative Ways Personalization can Explode Your Profits

With so many people beginning to realize the worth of this ever priceless marketing tool, personalization is slowly but surely becoming one of the most effective marketing methods on the Internet today. Are YOU using personalization yet? If not, your profits are sure to start suffering soon. Here are 8 priceless ways to easily double your sales and profits through the use of personalization:

7 Innovative Tactics to Increase Your Site’s Ad Sales Revenues

It is both incredulous and understandable, that many successful web publishers (in terms of building web traffic) have little or no regular advertising revenue based on their site’s traffic. Incredulous, because in other forms of media, publishers are paid advertising on a cost per thousand basis (CPM). Understandable, because most web publishers do not come out of traditional publishing backgrounds and therefore, do not fully understand how advertising is sold. While some web publishers make meager revenue from the so called “pay for performance” advertising programs, and endeavor to increase their traffic using banner exchanges, most make no ad fees based on their site’s traffic, impressions, or unique visitors.

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