Online browsing and research will increase offline retail sales by 12 percent over the next five years according to JupiterResearch. In their new report, “U.S. Online Retail Forecast, 2006-2011” growth of offline sales will reach 40 percent of total U.S. retail sales.
TV Brands … The Web Influences
Yesterday I moderated a panel at MediaPost’s Forecast 2006 conference. The challenge before the panel was to resolve this question …