Google Debunks CPC Inflation Study
Google’s Chief Economist Hal Varian effectively dismantled all of SearchIgnite’s study on CPC inflation resulting from Google’s ad deal with…
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Tag: inflation
Google Leads Others In CPC Inflation
Google takes in nearly 77% of the total search advertising spend, as of Q4 2007, and raked in 97% of…
AdWords and History of PPC Price Inflation
Detlev Johnson, in the SearchReturn email newsletter, weighs in on the subject of landing page quality algorithms by turning to…
Inflation Low, Consumer Prices Flat, Retail Sales Up
Last month, consumer prices were flat, while retail sales grew more than expected. Energy prices fell shortly, which may have…
Consumer Prices Increase At Quickest Rate in 4 Months
Consumer prices increased at their fastest rate in four months last month as inflation makes its mark on the nation's…
ECB Rates Widely Discussed
As expected, due to weak economic growth, the European Central Bank held its main refinancing rate at 2 per cent…
The Money Value of Time
You have, no doubt, heard the phrase "the time value of money". It means that a dollar in your hand…
Inflation: What Is It And Why Does It Happen?
"Inflation is the overall or specific increase in the cost of a good or service." Thank you, Mr. Dictionary.
How To Avoid Losing Money As Your Local Currency Keeps Depreciating
Have you lost money because your local currency depreciated against major currencies? What is your hedging strategy? If live in…
