Last week saw the resumption of the search engine size wars in which one major search engine claims to be larger than its rivals, prompting those rivals to rapidly upsize themselves. Yahoo fired the first round at Google, claiming to have over 20 billion objects accessible in their database. Google, which can only claim about 13 billion objects fired back with questions about measurements, basically stating Yahoo was mistaken or misleading in its claims.
How Important is ALT Text In Search Engine Optimization?
For years, search engine optimizers have included their important keyword phrases in ALT text for images, feeling confident that many of the search engines considered the contents of ALT text when determining relevancy.
Why is Market Research Important?
Market research is an essential part of any business that wants to offer products or services that are focussed and well targeted.
Why Website Title Tags Are So Important
Ever notice that in the upper left corner of the main bar of the Internet Explorer (IE) browser (most statistics report 84% of Internet users or higher are using IE) there is some text on every website you visit?
3 Important Tips For Adwords PPC Management
Adwords PPC Management Tip No. 1
Googles Patent Implies Domain Commitment Important
In its continual efforts to protect searchers from spam, Google’s recently acquired patent may take into account the length of time a website owner has committed to specific domain.
It’s context that’s important
teve Broback at Blog Business Summit has posted a list of 51 PR firms whose websites include the word ‘blog’…
Why Print is Important for Web Sites & Ecommerce
Don’t miss out on opportunities that your ecommerce store or website will provide.
How Important is Your Marketing Message?
Bob called last week from Phoenix, Arizona with some stunning news about his web site. He first contacted me in the fall of 2003.
The Ten Most Important Elements of a Corporate Web Site
As we public relations people blithely enter this brave new world of corporate blogging and podcasting, perhaps this would be a good time to re-emphasize some basic ground rules regarding corporate communications and the Internet.