The Creative Science of Advertising
Create a powerful headline or subjectline that stimulates the targeted reader and 80% to 90% of the targeted readers will…
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Tag: headline optimization
Article Syndication for Better Search Engine Position
If you're sick of being #987 for your best Google keyword phrase, here are simple-to-implement changes that can skyrocket your…
Advertising Success With A Personal Touch
I have recently been testing a couple of new ad campaigns. I was pretty convinced that I had good headlines,…
10 Ways To Keep Your Website Visitors “On Site”
Don't you hate it when visitors come to your website for only a second or two and then quickly click…
Make Your Headline Scream “Benefit! Benefit! Benefit!”
When it comes time to write your headline, be it for your sales letter, web page, or advertisement; always ask…
8 Quick Changes that Improve the Way Your Web Copy
When something isn't selling online, people automatically start assuming things like, "Internet businesses never make any money," or, "My product/service…
Headlines That Pull, Persuade and Propel!
When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first…
Change Losing Money into Making Money in Minutes
You say how do I do that? I want to make money. You can change your luck by changing your…
3 Simple Changes to Huge Affiliate Checks
Affiliate programs are a great way to earn money. As an affiliate I get regular checks from a couple dozen…
80% of Your Web Site is Maintenance
Once your Web site is up, you must maintain it. Maintenance means changes, and each time you make a change,…
