Microsoft is the latest company to capitalize on the “customer-made” trend. According to the Mercury News, any game enthusiast can now create video games for the Xbox 360 video console.
Spinning Vista and Grassroots Resentment
So Microsoft announced yesterday that Windows Vista will be delayed in its public release for consumers, not coming out until early 2007 instead of the expected later in 2006.
PR Face2Face: Dan Gillmor, Founder, Grassroots Media Inc.
PR Face2Face is a special series of interviews with the top public relations and publicity professionals in the country, as well as with people involved in the public relations world. The ninth installment is Dan Gillmor, founder of Grassroots Media Inc.
Grassroots Internet Marketing Campaign
Many people, in a rush to spike sales through the roof, think too big and end up completely missing out on one of the best free marketing opportunities on the net: discussion forums. Instead of focusing on individual sales, they go immediately for ads that promise thousands of visitors, pay-per-click search engines that could potentially expose them to thousands, and even sloppily-produced and sometimes fraudulent spam submission programs.
7 Essential Tips for Grassroots Internet Marketing
Learn grassroots internet marketing with these 7 essential tips. Boost your brand’s visibility and connect authentically with your audience.