Although it takes less than 15 seconds to create an outbound link, some people will spend quite a bit more time agonizing over the ramifications. Now, Google’s issued a blog post about outbound links, and the company’s official stance amounts to "relax."
Google Putting AdSense in Your Games
It was only a matter of time, but Google is beginning beta testing for in-game advertising, or "AdSense for Games". On Google’s Inside AdSense Blog, Ryan Hayward writes:
SMX East: Keynote With Google’s Tim Armstrong
At todays keynote Tim Armstrong, President, Advertising and Commerce, North America, & Vice President – Google, spoke to Danny Sullivan about a variety of topics.(Coverage of the SMX East conference will continue at Murdok Videos. Keep an eye on Murdok for more notes and videos from the event this week.)
Matt Cutts, Hitwise Check In On Google Chrome
Like its metallic namesake, Google’s browser named Chrome attracted a lot of attention at first, then seemed to lose its shine and fall out of favor. Still, Hitwise found a surprising side effect of Chrome’s introduction, and Matt Cutts believes that it’s solid in most fundamental senses.
Google, Yahoo Put Ad Deal On Hold
Google and Yahoo have agreed to put their search advertising deal on hold while Justice Department regulators continue their antitrust review of the controversial partnership."The companies have agreed to a brief delay in implementing this agreement to continue our ongoing discussions with the (U.S.) Department of Justice," Yahoo said in a statement. "We have had discussions with regulators and look forward to responding to their questions about this agreement."Google also issued a statement on the delay.
Google Shoping for an Ad Agency?
You don’t see a lot of traditional advertising from Google. Their philosophy is to build great products and develop amazing technology and let it sell (and support) itself. Their marketing strategy has relied mostly on word of mouth – and its worked well. It just may not be enough for a company their size.
Google Was Almost on TV
Google is straying from its old ways and moving more toward traditional advertising methods, says the Wall Street Journal. We’re not seeing Google commercials on TV yet, but could that be on the horizon?Apparently, Google employees had plans of slipping a Google ad in during the Olympics, but Sergey and Larry weren’t having it, because such an ad wouldn’t "fit the company’s image." WSJ reports:
Google Blog Search Gains Focus On Browsing
The name of Google Blog Search has always been both self-explanatory and complete; the product, which was made by Google, helped users search the blogosphere. But now Google Blog Search has a new homepage that encourages casual browsing, as well.
A Closer Look at Search on the Google Phone
Google is giving those interested in the new Google Phone (the G1 from T-Mobile) a closer look at the different aspects of it on the Google Mobile Blog. Today Android Software Engineer Andy Stadler talks about the search capabilities on the device:
Germans Seek To Block Google Street View
Aspects of Google are pretty popular in Germany; the latest comScore data indicates, for example, that it’s cornered 79.8 percent of the country’s search market. Google Street View is being looked at in a different light, however, and may hit a show-stopping barrier in the town of Molfsee.