Web analytics provider OneStat released a report that ranks which search engines are used the most, as well as the percentage of user share growth. OneStat’s report also lists the 7 largest search engines.
Click Fraud: The Google Killer
Google listed click fraud as one of the potential “worries” that would-be investors should consider. In fact, they admitted to regularly paying refunds because of click fraud and stated that they may have to make retroactive payments.
SocialGrid Looks To Change Google Into Free Dating Service
As search engines look to expand their role in the web universe; Google with Orkut, Yahoo with HotJobs, SocialGrid.com is looking to make Google into an online dating service using tools already available to the search engine. SocialGrid does this by having users insert searchable metadata tags into their personal web pages.
Google Opens Indian Research And Development Facility
Google is set to begin operations in one of its research and development facilities located in Bangalore, the technology capital of India. This is the third R&D facility that Google owns outside of the US. The other two facilities are located in Switzerland and Japan.
Gambling Ads Sidestep Google Filters
As reported in Murdok earlier, search engines Google and Yahoo have decided to ban online casino ads from appearing on SERPs. The ban was to go into effect at the end of April. However, it appears that some of the casinos have found a way to “cheat” the filters Google has put in place.
Google Expansion To Include $250M Tech Upgrade
When filing for its IPO, search engine Google was required to disclose its financial information, by order of the SEC. This information contained Google’s revenue history and its profit margin from the revenue they took in. The disclosure also revealed what Google intends to do with a portion of its profits.
Post-IPO SEO: Optimizing For A Public Google
Google finally announced their IPO after months of rumor and suspense leaving the world hungry for news about Google. But what will Google’s status as a public company mean to the practice of optimizing your website for Google?
Google Likes Text Up Top
There has been plenty of speculation that Google likes text closer to the top of a page. The ones who speculate this generally cannot prove the theory without some doubt. It is a tough one after all. Many SEO’s have debated this for some time now and with good reason. Google likes text whether it begins at the top or half way down the page; just text and lots of it. I believe, it is more a factor of how you structure the keyword phrases within your text that helps decide the ranking outcome. What if the theory was close, though just not quite the way it is portrayed?
Google Bug Skews URL
Astute Murdok reader Diego Palacios Soto noticed an interesting bug in Google’s result pages. He wrote recently to let me know that “when you search C + n + B you get an error in the way Google parse the URLs of the results. Check it out.”
Google Patent Reveals New ReRanking Algorithm
A recently filed Google patent reveals a possible future change in Google’s algorithm. The algorithm-chasers out there engaging in high-risk seo techniques should pay special attention.