Google AdSense’s Evolution
The web has evolved into a complex "organism" which, to some, appears to have a life of its own.
Part of the
network
network
Tag: Google Ads
New AdWords Policy Affects Content Publishers
A new AdWords policy enacted by Google could have long-ranging, perhaps negative affects on content providers and publishers, blogger or…
AdSense Ads Appearing In RSS Feeds
There have been a number of reports concerning the appearance of Google AdSense ads in an RSS feed of note.…
Google Adopts CPM for Content
In the coming weeks, Google will be rolling out a significant change to the content targeting side of its AdWords…
Google Rolling Out Significant Changes To Adwords
In the coming weeks, Google will be rolling out a significant change to the content targeting side of its AdWords…
Google AdWords: Are Changes In The Format Afoot?
Recently, there have been rumblings about upcoming changes in the AdWords presentation format. There are reports and examples of structural…
New Enhanced Version of Google Advertising Professionals Program
The early version of the Google Advertising Professionals program was a start towards recognizing third party consultants, but it was…
Adsense Smart Pricing Explained
A few days ago I attempted to explain Adsense Ad Click Value Variations (or why sometimes clicks are worth a…
Google to SEM Firms: You Don’t Own Your Clients, We Do!
How Big Tech’s Client‑Ownership Strategy Hits the SEM Industry When an agency brings a new client into the Google ecosystem,…
When You Buy Google Adwords, Make Sure You Know What You’re Buying
Many businesses, both large and small, use Google Adwords to advertise on the internet.
