New Executive Team Member for MSN
Former Kimberly-Clark Executive Brings 17 Years of Award-Winning Consumer Marketing Experience to New Role as Microsoft Corporate Vice President of…
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Tag: global marketing
Dogpile – Cross Cultural Issues
In September 2004, the US based meta search Engine Dogpile announced that is was changing its name to WebFetch in…
ADTECH: Hewlett-Packard Customers Showing “Brand Love”
Allison Johnson is the Senior Vice President, Global Brand and Communications for Hewlett-Packard and she delivered a keynote address this…
Don’t Lose Your Foreign Web Site Visitors by Insulting Them With Brain-Dead Translation Services
For some internet marketers it's become a cutting edge strategy to offer multi lingual navigation and promo material on their…
TEN QUESTIONS TO ASK IF YOU WANT TO GO GLOBAL ON THE INTERNET
1. Are you getting emails with strange extensions? Start getting familiar with the extensions: ca=Canada, au=Australia, sp=spain, mx=mexico, nz=New Zealand,…
