Election season was good for media companies; people, places, and things were taking out ads left and right. Now, in the hopes of getting some extra mileage out of the period, Gannett is moving forward with an ad initiative called ContentOne that will affect its online operations.
Gannett Discovers Local Search
The newspaper publisher picked up Planet Discover, a local search and integrated advertising technology company, for its publication websites.
4Info Dials Up Gannett Deal
A partnership with USA Today parent Gannett sees the newspaper publisher take a minority stake in the 4INFO mobile search and information service.
Gannett Has Record First Quarter
Gannett reported today that 2005 first quarter earnings per diluted share, on a GAAP (generally accepted accounting principles) basis increased 5.0 percent to $1.05, a new record.