Tag: friendly

Making Your Internet Business Eco-Friendly

The growth of the Internet world as a means for producing revenue and gainful employment has provided those in it a unique opportunity. Rare is it to find an industry where one can produce little in the way of non-recycleable garbage and can easily and painlessly offset the negative impact they have on the world. Can those involved with the oil industry claim to be eco-friendly?

Search Engine Friendly: On Page Content

About a year or two ago I had a potential client contact me to inquire about our services. They had heard a lot about us and were really interested in our services for their website marketing. But our discussions ended up hitting a snag before we could get a contract signed. In fact, I basically told them that we were not the ones to be able to help them.
What was the snag? They were unwilling to make any changes to the visible look of their website. They said they had poured thousands of dollars into the design and they liked it exactly the way it was.

Search Engine Friendly Isn’t Search Engine Optimized

When we are quoting development work for prospective clients we are often asked to develop a website that is search engine optimized. This usually brings me into a long-winded explanation on how developing a website to be search engine friendly is not the same thing as optimizing that website for search performance. Kind of like how building a car is not the same as making it ready to compete in the Indy 500. Those are two different tasks altogether.

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