More than 70 percent of Internet users in Australia visited a social networking site in June, up 29 percent from the previous year, according to a new study from comScore.
"Social networking continues to grow in popularity both across Australia and throughout the world," said Will Hodgman, comScore executive vice president for the Asia-Pacific region.
Facebook For iPhone 3.0 Has Been Submitted To Apple
Soon you’ll be able take better control of your Facebook account as Facebook for iPhone 3.0 has been sent to Apple for approval.
Are you looking forward to the new Facebook app? Let us know.
Facebook Just Became More Important to Search
Facebook has begun rolling out a new version of its search feature, which it began testing with a select few last month. Of course, this would be real-time search, in the company’s latest effort to move into Twitter territory.
Using Facebook Ads To Reach Your Audience
In the session "Facebook Ads: Reaching Prospects Earlier In The Decision Cycle," Sarah Smith, Manager of Online Sales Operations, Facebook, offered tips on targeting your audience, creating compelling ads and getting a solid return on investment.
Facebook Lite Sparks Mixed Reactions
Depending on who you listen to the Facebook Lite offering that was inadvertently sent to many Facebook users is everything from a direct frontal assault on Twitter to a speed enhancer. Since this product was not even supposed to be released as it was it may not really matter what it really is because it’s not really ready to even ‘be’ quite yet. Two takes came from Mashable and TechCrunch and they are very different.
Facebook Cracking Down On Paid Content
Have you signed up for Sponsored Tweets on Twitter? Or Magpie? Or TweetROI? Do you offer sponsored posts and paid reviews on your blog? If so, you might have to re-think how you share this information, thanks to a Terms of Service update from Facebook.
Facebook Restricts Sponsored Status Updates
You’ve probably heard of the concept of sponsored tweeting. Perez Hilton is making deals to do it. The company Izea, which is known for PayPerPost, is offering such services. Those are for tweets though. To make sure this practice doesn’t break into Facebook, the social network is working on changing its statement of Rights and Responsibilities.
More Feature Interaction Within Facebook Apps
Last week, Facebook announced an update to the Open Stream API, which allows integration of Page streams with applications. Now, Facebook has opened up the new Mailbox and Notification APIs, which allow developers to provide users with more ways to interact with core Facebook features within their apps.
Google’s Latest Facebook Page is for AdSense
Google recently launched its Facebook Page. Now they have launched one specifically for AdSense.
Google refers to this as one-stop shop for up-to-date info. It will be synched with the AdSense blog and Twitter account, and will also contain optimization photos and videos that are found on the AdSense YouTube channel.
Facebook Attracting Younger Users In The U.K.
The number of 15-24 year olds in the U.K. visiting social networking sites reached 6.8 million in June, up 14 percent compared to the previous year, according to a new report from comScore.
The overall audience of social networkers in this age group is up substantially during the past year, but the time spent on social networking sites is down 9 percent. The overall decrease in time spent on the sites appears to be due to younger users spending less time on secondary social networking sites.