Using Tremor’s hard-earned insights on word of mouth (WOM) marketing to teens, P&G is asking Mom to spread the word through its new WOM venture, Vocalpoint.
Memeorandum Expands To Cover Gossip
Readers of Memeorandum’s political and technical blog news aggregators now have a third option for their viewing pleasure – the gleeful gossip grabber WeSmirch.com.
Google Expands Alert Coverage
Instead of RSS feeds, Google offers email-based alert updates for news topics users choose to monitor. Whenever you establish an update, Google emails you to inform you the topic you are monitoring has changed or had content added.
MSN Local Search Expands Near Me
The beta test of a new search feature will display a local map along with local area search results.
FDA Expands Risk Info On Celebrex Label
The FDA is expanding the risk information on Pfizer’s Celebrex label, and the company plans to have further discussions with the FDA on the matter.
Vodafone Expands In Eastern Europe
Vodafone will acquire 79% of the share capital of MobiFon and 100% of the share capital of Oskar Mobil in the Czech Republic.
Cathay Pacific Airways Expands Service
Cathay Pacific Airways announced the expansion of existing service between its Hong Kong hub and key cities around the world.
Yellow Pages Association Expands Local Search Guide
As local search gains momentum and local ad growth soars, the Yellow Pages Association (YPA) today announced an expansion of the Local Search Guide.
Retek Expands SCM
Retek has expanded its SCM offering for enhanced Collaborative Planning, Forecasting and Replenishment (CPFR) technology.
IBM Expands On Demand for SMBs
IBM today showcased a new face to the company’s On Demand Business initiative as it hosted more than 100 small and mid-size businesses (SMBs) and IBM Business Partners for a landmark event held here at the Museum of Natural History in Manhattan.