The economic climate of the past year killed businesses without sound tactics, which is why I decided to interview Scott Dorsey of ExactTarget, who has not only started up successfully with 30 employees, but won venture capital and gained 600 customers in the past 12 months. Their flagship product “enables anyone with basic computer skills to easily create, deliver, and track email marketing campaigns.”
On Target: the Success Tactics of ExactTarget
The economic climate of the past year killed businesses without sound tactics, which is why I decided to interview Scott Dorsey of ExactTarget, who has not only started up
successfully with 30 employees, but won venture capital and gained 600 customers in the past 12 months. Their flagship product “enables anyone with basic computer skills to easily create, deliver, and track email marketing campaigns.”