1. Put Listing Information “Front and Center”
Most real estate agents make it difficult for home sellers to find information on their website.
WebProWorld
1. Put Listing Information “Front and Center”
Most real estate agents make it difficult for home sellers to find information on their website.
Today I received a very odd email. I got a real long laugh out of it, yet I thought keeping the message could serve real purpose in helping me deliver my message to you.
Whether selling through an agent or FSBO (for sale by owner), open houses need careful planning.
We’ve all heard it said, “The most important thing in real estate is LOCATION, LOCATION, LOCATION!” For years real estate agents have been peddling that line. As many will say, “it’s the reason why real estate does or does not sell.”
Fundamentally, you have three ways to make money when purchasing investment property. The first is to lease the property for an indefinite period at rents that exceed the cost of holding the asset. The second is to purchase the property with the intent of renovating it to substantially increase the value and selling it quickly. The third is to find properties that need to be liquidated quickly at a substantial sacrifice to equity. An investor can acquire these properties and immediately sell them for a substantial profit.
Are they instrumental in securing listings? A staggering 8 in 10 real estate marketing submissions simply don’t “cut it”, and in some cases, they actually drive a prospective vendor to the competition. Read this article to find out how well your proposal documentation rates, and learn how to develop pre-listing and listing collateral that SELLS outrageously well.
Buying or selling a home can be especially difficult when dealing with an incompetent or disloyal real estate agent. Now, don’t get me wrong, I’m not out to knock realtors.
We recently “re-engineered the content and design of a website for Gardner+Lang ( www.gal.com.au ), a leading commercial real estate consultancy in Melbourne, and the result is a site that is quite different from most commercial agency sites.