WebProWorld
Every news story must have a FACE. If your forget to put a FACE on your story proposal, your chances of interesting a reporter are nil.
All true PR Rainmakers faithfully practice this fundamental every time they design a story proposal for the news media.
The world of work has changed – fundamentally and forever – and so too have the employees who work within it. It used to be that most employers were able to offer their employees guaranteed employment. In exchange, employees gave their loyalty, involvement, and commitment to the company. However, times have changed, and this simple exchange between employer and employee is a thing of the past. Not only is guaranteed employment gone, but so too is employee loyalty. Managers today need new ways to get employees to do their best.
