Tag: effective

Emerging Methods for Effective Search Engine Ranking

Search Engine traffic has always been and continues to be one of
the best ways to drive qualified traffic to a web site — it
presents information about goods and services when the interest
level is high and it can be acted on immediately. Up till now
opt-in e-mail marketing has been an effective complement to
search engine ranking campaigns; but the never-ending deluge of
Spam is rapidly ruining the effectiveness of opt-in e-mail and
helping to add luster to the value and cost-effectiveness of
search engine traffic.

Take Effective Actions to Solve a Problem

There are going to be times when you experience problems either in your personal or professional life. They may be few and far between or occur more often. You can choose whether to see these as problems that keep you stuck or opportunities for growth that you respond to. The opportunity for growth comes from being willing to apply a formula that brings about a solution. A formula that can be applied to many different situations.

Tips for Writing Effective Sales Copy

Without fail, every single time I lead a Search Engine Workshop (http://www.searchengineworkshops.com), I get a bevy of questions on how to write effective ad copy. Obviously, the many elements involved have received voluminous regard in myriad books, lectures and seminars spanning more than seven decades. So, to simplify such a wide ranging subject is difficult, to say the least.

Regardless, there are many easily identified basic elements and strategies that can be applied to lay the foundation for solid and effective sales copy. So, without further adieu, here’s a grab bag of recommendations that I’ve gleaned from my own experience combined with the tips I’ve received from other well respected authorities on the subject.

Tips for Writing Effective Sales Copy, Part 1

Without fail, every single time I lead a Search Engine Workshop (http://www.searchengineworkshops.com), I get a bevy of questions on how to write effective ad copy. Obviously, the many elements involved have received voluminous regard in myriad books, lectures and seminars spanning more than seven decades. So, to simplify such a wide ranging subject is difficult, to say the least.

Effective Web site Usability

The other day I saw this photograph in a magazine which showed a steaming tea cattle, with its handle on the same side as its nozzle [or the mouth, or whatever it is called], with a caption, “A Sadistic Product Design.” In the same way, there are sites that are, sometimes it seems, specifically designed to give you the jitters, despite having the relevant content.

As a person who has just started designing web sites, I have some ideas about usability of a web site which I’m going to present pointwise.

An Effective Employee Suggestion Program Has a Multiplier Effect

Empowered employees who actively submit improvement suggestions, give an organization a competitive advantage in generating cost savings, improving productivity and increasing efficiencies when/if a program is properly implemented. This article tells how a maintenance worker, a construction crew member and even teams have submitted suggestions resulting in very positive contributions to the bottom line. It is estimated that approximately 37% of submitted suggestions do have merit by saving an organization money, time and/or identifying strategies for increased effectiveness.

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