Social networking is attracting new users to the mobile Web in Europe. In November, 34 percent of mobile phone owners in Western Europe who visited social networking sites accessed social media exclusive of all other mobile Web content, according to comScore.With 12.1 million users in Western Europe (France, Germany, Italy, Spain and the U.K.), mobile social networking is a rapidly expanding category that grew 152 percent from November 2007 to November 2008.
Mobile Internet Adoption Driven By Better Browsers
High-speed wireless data networks are available to most cell phone users, but few are performing "desktop" activities according to a new report from JupiterResearch, "Mobile Internet: Leave the Browser at Home on the Desktop."
Widget Growth Driven By Social Networks
Users of widgets are more likely to receive them from friends than from companies that created them, according to a new report from JupiterResearch, "Widgets: Delivering Applications Users Want." User between the ages of 18-24 are six times more likely to receive widgets from friends than from a company.
SES – Domaining & Address Bar-Driven Traffic Session
Plenty of people are searching for things by typing in words into their address bars, slapping on a .com and figuring they’ll get to a relevant site. More and more, domainers are ensuring they don’t draw a blank. Domainers purchase popular generic domain names and populate the sites with ads from the major search networks. Learn how the business is growing, how it can deliver relevant traffic to advertisers, as well as issues with typo domains and opt-out issues.
Online Revenge Company Driven Offline
Online punsters are slacking – Am I really the first to offer the gratuitous transmogrification to "e-venge" or "Revenge 2.0?" A company that appears to offline since news broke, offered revenge packages to online customers seeking to ruin their opponents.
Social Media Growth Apparently Driven from Asia
Social media and blogging is soaring with Asia a key growth market, according to research conducted by Universal McCann as reported by Brand Republic on May 11.
While I have some concerns about this story (see below), some of the reported stats are quite interesting:
Prerequisites For Business-Driven Web 2.0 Efforts
Since the beginning of the year, have been asked the following question (in various forms) time and time again: If we want to use this social media "stuff" to connect with customers, how do we get started?
Record Labels Balk At Ad-Driven Downloads
Earlier this week, Baidu announced a partnership with EMI to bring streaming music to Chinese users by implementing an advertising supported free digital music network. There are other companies eager to take this sort of approach, but the major record labels are reluctant to embrace such practices.
The Dilemma of Socially Driven Search
In a December 23rd posting, Wikipedia founder Jimbo Wales announced the re-focusing of efforts geared toward developing a socially driven search engine. Wikiasari (or Wikia for short) is poised to take a competitive posture toward the larger search engines such as Google and Yahoo, but is this really good for the industry?
Managing in a Technology-Driven World
Too often we are managed by the technology. Endlessly busy, it’s easy to forget just exactly why we are doing all this work.