Sometimes the turn of a phrase or even just the lack of a single word can be all the difference between delivering a powerful and highly proficient viral marketing message or missing the boat entirely. Gord Hotchkiss has recently posted an excellent breakdown of what turns a rumor or message into that successful viral entity all marketers hope for.
Interim Management: Increasingly Delivering Strategic Change
With a requirement for greater delivery in ever shorter timescales, under increased shareholder pressure and the continual impact of new technology, the life of the Chief Executive isn’t an easy one.
Delivering The New PR in Edinburgh
Arrived in Scotland’s capital late this afternoon for Delivering The New PR, the fourth in the series of one day conferences organized by the University of Sunderland, which takes place tomorrow.
Delivering the New PR is Hot
It looks like Delivering The New PR in London this Friday 12 May will be a hot event as almost 150 people so far have signed up to be there.
Is Your Website Content Delivering you Results?
The Importance of Keeping Content Up to Date: Imagine you’re the owner of a successful car dealership but when your customers look at the cars listed on your website they notice that the cars are a month or so old or, even worse, they call you only to find out that that dream car they were looking at sold a week ago?
Technorati Delivering Unwanted Foreign Results
Is it just me or do blog search engines deliver horrible results? Possibly someone out there can point me to a blog search engine that doesn’t include so many spammy blogs in their database.
Apple Delivering Video Podcasts With iTunes
Apple released iTunes 5 recently, and quietly began accepting video podcasts for placement and delivery via the service.
IPTV Delivering Microsoft TV-Enabled Set Tops And The Future
Internet Protocol Television (IPTV) just might be the wave of the future. Microsoft looks to be banking on it too as they announced further support for the IPTV software platform at the International Broadcasters Convention, IBC2005 in Amsterdam.
Quality Not Quantity : Delivering Value From Your Web Content
Maintaining the quality of your content is critical to the long term success of your website. That involves establishing rigorous pre and post publication editorial processes.
Delivering Your Email Newsletter
After creating your email newsletter, you face the challenge of delivery. With a printed newsletter, there’s usually only one method of widespread distribution: the post office.