Many of you know that I spent the last few years at ibm.com, focusing in large measure on personalization. Eight years ago, when we first started looking at personalization, Amazon was the only Web site doing it successfully, but times have really changed. I realized how much has changed last week while travelling in Canada.
Deeper Into The Shadows Of MySpace
MySpace.com has garnered a lot of attention lately as the 70 million member website became teen phenom. Though the loyal membership was richly concerned with the News Corp. buyout, many have noted that Intermix Media had cloudy and questionable history.
Deep Linking: How to Build Quality Links to Deeper Content
Sometimes one of the hardest things to do for any website is build links to deep content.
Company Identity Goes Far Deeper Than A Logo
Graphic designers frequently play a prominent role in launching or repositioning a company. When they create a look (or new look) for a company’s stationery, brochure, ads and web site, this often goes by the name of an “identity package.”
Digging Deeper into Search-Friendly Design – Interview with Shari Thurow
Here are Shari’s 5 Basic Rules of Web Design:
1. Your Web site should be easy to read
2. Your Web site should be easy to navigate
3. Your Web site should be easy to find
4. Your Web page layout and design should be consistent throughout the site
5. Your Web site should be quick to download.