By now, nearly everyone in the web analytics community is abuzz over the recent release by comScore of a study on cookie deletion rates. comScore tracked a specific web site (advertised as a portal) and one 3rd Party Ad Serving network against a panel of 400,000 users. During the study, comScore measured how often the 1st Party cookies (issued by the portal) and the 3rd Party cookies (issued by an Ad Serving Network) were deleted and replaced. The results can fairly be described as startling in several respects.
Gord on the Great K-Fed Debate
My SearchInsider column last week took exception with K-Fed launching his own search engine. Actually, I take exception with the entire concept of K-Fed that but that’s another point.
In today’s SearchInsider, David Berkowitz retorts, rebukes and refutes my negativity around all things Federline, saying that the K-Fed engine shows that search is ubiquitous, search is evolving and search shouldn’t be always all business, no fun. Ultimately he says let the market decide whether a Kevin Federline engine is a good idea or not. Hard to refute that point.
Windows Vista vs. OSX Debate
OK, if you like short videos you won’t like these. Move along. Click “J” if you’re using Google Reader.
An iSCSI debate….
I loved Chuck Hollis’ (EMC) blog, and equally enjoyed both Dave Hitz and Tony Asaro’s responses. With EMC, Netapp, and another ESG’er pontificating on an issue, it must be good.
Lame – The PPC and SEO Debate
In yesterday’s interview with Andy Beal, I made reference to comments in a DM News article that cited SEO as on the way out and that SEO is “simple”, positioning PPC as “better” etc.
Debate: Full Or Partial Feeds?
One topic of debate that has gained attention in the blogging community is the choice between using full or partial RSS feeds.
Liquid VS Fixed Layout Debate in Modern Web Design
For the last 10 years the question of whether to use fixed or liquid layouts when designing a website has raged on in the web design world, with major design players on both sides of the proverbial fence.
Recently though, as screen resolutions have increased dramatically, fixed layouts have all but replaced liquid, but there are still come major advantages to a liquid layout if designed properly.
Preliminaries
Custom Web Site Design or Website Templates – The Big Debate
A lot of custom web site designers are really critical of commercial website templates. I have seen snide comments on Forums and Blogs along the lines of ‘This site has template written all over it’.
Revisiting the PR Licensing Debate
There’s a debate in PR circles-a decades-old debate-that centers around whether PR practitioners should be licensed.
Google Versus Microsoft: In House Debate
One of the biggest debates in this business right now is comparisons between Google and Microsoft. Bill Gates was recently quoted as saying Google is “more like us than anyone else we have ever competed with.”