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Tag: data quality
Is your CRM System Doomed to Fail?
"Right, People. Let's blast out that mail campaign we've been planning for so long."
Acxiom Named the 2004 “CRM Data Quality Market Leader” by CRM Magazine
Acxiom Corporation, the global leader in customer data management, today announced that it had been named the 2004 "CRM Data…
Three Ways Data Can Promote User Buy-In
The single most important factor to the success of a CRM implementation is the data migration. To maximize the potential…
Stripping Down CRM to Pint-Size Simplicity
Over the past decade, companies have spent untold millions on the promise of CRM-that a single, shared view of the…
Traffic Isn’t Where It’s At
You've heard it before. You need to get traffic to your site. Promote, promote, promote. Thats what you get from…
