Determining the Lifetime Value of Your Customers
"Lifetime value is expressed as the total dollar value of your average customer over the entire period that they're likely…
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Tag: customers
Startups: Compete With Your Customers
Before we go too much further, let me explain a bit further what I mean when I say "competing with…
Thin-Slicing, Me, You, & Your Customers
You can thin-slice your way, and I'll probably keep on thin-slicing in my way. What's not in dispute is that…
Branding Your Customers
Branding your business is simply giving the public and your customers an image of your company.
Slogging and Rare Customers
Some companies are dealing in market places where there are very few customers.
Is Google Going to Start Listening to Its Customers?
As Karen Wickre of the Google Blog team says it's been quite A year in Google blogging.
Turning Leads Into Customers With CRM
In order to turn leads into customers, you need to understand exactly what the customers want and rapidly set the…
Novell Banks On New Microsoft Customers
The agreement between Novell and Microsoft on marketing SuSE Linux to Microsoft customers seeking a heterogenous environment of Windows and…
Cheapskates the Best Early Customers for Startups?
So, do cheapskates make the best early customers for a startup. In a word: No.
Focusing on Customers: People and Value
Some may be thinking that simply creating any product, setting up a website and starting selling will bring them lots…
