Don’t Overlook The Easy Sales
Are you so busy chasing down new customers that you completely overlooked these two prime sources for easy sales?
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Tag: customer loyalty
Complaining Customers Are Good For Business
Remember the Coca Cola marketing disaster a few years ago? They tried to switch Coke drinkers to New Coke. It…
You’ve Got Mail
Answering your e-mail is a priority! Personal e-mail and e-mail marketing has become the favorite method of communication among the…
Relationship Marketing King: Wal-Mart Still No. 1
The economists are still telling us how bad the U.S. economy is, but don't say anything about the bad economy…
Keep ‘Em If You Got ‘Em: 3 Ways To Build Customer Loyalty
The most valuable, sustainable, defensible asset that any professional service business has is its existing relationships. Everything else (everything else)…
Caring for Your Customers
You probably think I am going to say something like, "The customer is always right." Right?? Wrong. I have many…
Usability Is Good Management
The professional manager is always looking for feedback. They test their plans and theories constantly. They are sensitive to cues…
10 Ways To Form Lasting Customer Relationships
A profitable business starts and ends with the customer. Without this focus your business fails to deliver what the customer…
Business Success in Trying Times
Being successful in small business has always had its special challenges. But with the uneasy war economy and an economic…
Make Your Readers And Customers Love You – Tell Them How-To Do It!
One of the bits of feedback I've gotten many times from my ezine readers is that they want more how-to…
